Growing business ties and economic opportunities between Houston and Brazil were the focus of discussion during a recent Partnership event. Both regions share economic interests such as the growing startup and tech ecosystems and energy transition efforts. Business Beyond Borders, an internationally focused Business Resource Group (BRG) offered by the Partnership, convened global business professionals recently for a discussion on Brazil’s economy and trade as Houston’s third largest trading partner and Texas’ top South American country for foreign direct investment and trade. The program featured Ambassador Maria Izabel Vieira, Consul General of Brazil, who provided remarks to kick off the event, followed by a discussion with John Moseley, Chief Operations Officer, Port of Houston, and moderator, George Y. Gonzales, Partner, Haynes Boone. A major theme throughout the discussion was the increasing growth and opportunity Brazil presents. Trade between Houston and Brazil reached a 10-year high in 2021 at $16.9 billion. “Brazil has one of the largest and most dynamic economies in the world that has shown remarkable resilience,” Vieira said. She added Brazil holds a significant position in the oil and gas industry as well as  a growing position in the innovation and technology sectors. Moseley echoed Vieira’s sentiment as he discussed opportunities Brazil offers to Texas and Houston with the country’s growth potential. “When you think of international trade, you immediately think of China. Brazil doesn’t get a lot of headlines, but they have a significant economy in North America and the world that has global stature,” Moseley said. Here are a few more key takeaways from the discussion: Brazil’s Clean Energy Grid Renewables meet almost 45% of the primary energy demand in Brazil, making its energy sector one of the least carbon-intensive across the globe. The country’s energy grid has one of the cleanest in the world coming from renewable resources.  Moseley said there’s an excellent opportunity for Brazil and Houston to continue the conversation surrounding the energy transition. Events like CERAWeek and the Partnership’s Future of Global Energy conference serve as avenues, allowing both regions to discuss challenges and opportunities.  Digital Technology Brazil touts itself as one of the largest innovative and entrepreneurial places that fosters growth. Vieira highlighted the country’s rapidly growing digital tech scene, emphasizing the massive potential of the Porto Digital Technology Park. Vieira said in 2020, 8.4% of Brazil’s GDP was within digital technology, and this is expected to grow to 10% by 2025. She added there has been a 20% increase in the number of startups in Brazil, further signaling the growing interest in innovation. According to a report by IBM, 78% of business leaders plan to invest in AI and digital tech across the globe, which Vieira said that places Brazil in a valuable and favorable position for these investments. Houston’s position as a global leader in tech and innovation creates opportunities for the Partnership with Brazil, leading to beneficial aspects for both countries. Brazil’s Unique Position and Growth “Brazil’s proximity to Houston as the energy hub of the world provides a unique opportunity. There are lots of parallels Brazil has with Houston including a focus on the energy transition and having one of the largest agriculture economies,” Moseley said, adding the country’s leadership in the renewable energy space also provides a significant opportunity for leadership in this sector. According to a 2013 study by the Boston Consulting Group, the rapid recent growth of the middle class has outlined an opportunity for firms to invest in Brazil. “There has been an incredible rise in the middle-class population with nearly 40 million accounting for the overall increase in the region,” Moseley said. Gonzales added “the middle class is what drives the economy – healthcare, education and infrastructure.” Want to hear more internationally focused programming? Click here to opt-in to our Business Beyond Borders email roster for more information.

Houston House returned to Austin for the South by Southwest Conference for its third year, bringing a new group of panelists and industry experts together to deliver a full day of thought-provoking content for over 750 attendees. Houston-based industry leaders and innovators discussed the startup journey, how they’re challenging the status quo in their respective industries to improve products or services, and more. If you were unable to join the Partnership at SXSW, check out our recap of the conversations below.    Demystifying the Startup Journey  Houston House kicked off its day of programming by dispelling the mystique surrounding the startup journey and answering questions about hiring, funding, and finding the right product-market fit. Panelists discussed in-depth how to find and attract the right talent, including cost-effective strategies and solutions for cash-strapped founders, and what they wished they had done differently during their various rounds of funding.  Panelists:  Ted Gutierrez, Co-Founder and CEO, SecurityGate.io  Gaurav Khandelwal, Founder and CEO, Velostics  Simone May, Co-Founder and CTO, Clutch  Moderator: Natalie Harms, Editor, Innovation Map    The Future is Female: Triumphs of Women in Tech  It’s no secret that female founders face a unique set of challenges compared to their male counterparts, especially when funding their next business venture. The panel discussed funding challenges, how they challenge stereotypes in male-dominated industries, and overcoming the feelings of guilt and inadequacy that plague women in business.  “The insecurity women feel that ‘we're not good enough' needs to go. Men don't experience that.” - Lydia Davies, Founder & CEO of TEAMATES  Panelists:  Lydia Davies, Founder and CEO, TEAMATES  Taci Pereira, CEO, Systemic Bio  Janice Tran, Co-Founder and CEO, Kanin Energy  Moderator: Carrie Colbert, Founding and General Partner, Curate Capital    Building a Tech Unicorn  Every tech startup hopes to become the next unicorn, but not everyone makes the cut. Featuring an in-depth conversation with Solugen’s co-founder and CEO, Gaurab Chakrabarti, the panel covered his background growing up in Houston, the surprising marketing campaign that put Solugen on the map, and the journey leading to it becoming a tech unicorn.  Gaurab Chakrabarti, Co-Founder and CEO, Solugen  Moderator: Payal Patel, Principal, Softeq Ventures and Director, Softeq Venture Studio    Click to expand People packed the room at Houston House to hear from Solugen CEO Gaurab Chakrabarti.   Unlocking the Power of AI: Insights & Innovations  Technology and innovation converged in this panel discussing recent developments in artificial intelligence and what the future of business will look like as it becomes more widespread and advanced, including the policies and legislation that may become necessary as AI becomes more intelligent. From song lyrics written in the style of Taylor Swift to how the health care industry is utilizing this technology to better serve its patients, it is clear that we are just beginning to scratch the surface of AI’s capabilities.  “The Ion [in Houston] is going to bring innovation, elevate clean tech energy, and push health care to the next level. That’s why we want to be involved and that’s why you should too.” - Murat Uralkan, Director of Innovation at Houston Methodist Panelists:  Sidd Gupta, Co-Founder and CEO, Nesh  Rob Meadows, Founder and CEO, AI Foundation  Murat Uralkan, Director of Innovation, Houston Methodist  Moderator: Dave Mathews, Principal Venture Capitalist and CTO Advisor, Softeq    Connecting Industries, Empowering Innovation  Ever wondered what it looks like when the brightest minds in different industries come together? The nexus of innovation and collaboration across industries in Houston took center stage in this discussion of how industry leaders can continue to break down traditional barriers and create advancements in everything from biotech to the energy transition.  Panelists:  Barbara Belvisi, Founder and CEO, Interstellar Lab  Moji Karimi, Co-Founder and CEO, Cemvita Factory  Nic Radford, Founder, President, and CEO, Nauticus Robotics  Moderator: Brad Rossacci, Creative Director, Accenture  The Houston House program at SXSW 2023 will be available to stream on-demand soon.  Learn more about Houston’s innovation ecosystem.